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Unica Campaign Management Lead
Contract to Hire - Atlanta
Our client is seeking candidates for a Campaign Management Lead position. This position is part of Customer Insights & Analytics Marketing Operations team, which is located in Atlanta, GA.
Core responsibilities include ensuring the prompt/flawless execution of email and direct mail marketing campaigns by:
The Candidate must be able to:
Collaborate with stakeholders to understand their overall campaign requirements, including the ability to advise stakeholders on the availability of data needed to define segmentation groups. Manage projects within a Database Marketing function, including the ability to define core project tasks and ensure critical-path tasks/dependencies are completed on time so as to ensure on-time delivery of campaign management lists to the channel execution vendors. Develop technical design specifications required to properly set-up the campaign within the Unica Campaign application and design campaign management workflows to support test and learn objectives as well as efficient list generation.
North Highland is a global management consulting firm known for helping clients solve their most complex challenges related to customer experience, performance improvement, technology and digital, and transformation. We add value and support our clients across the full spectrum of consulting, from strategy through delivery. We bring the big ideas, then we make them real. North Highland is an employee-owned firm, headquartered in Atlanta, GA, with more than 3,000 consultants worldwide and 60+ offices around the globe. The firm is a member of Cordence Worldwide (www.cordenceworldwide.com), a global management consulting alliance. For more information, visit northhighland.com and connect with us on LinkedIn, Twitter and Facebook.
North Highland is an Equal Employment Opportunity (EEO) employer and welcomes all qualified applicants. Applicants will receive fair and impartial consideration without regard to race, sex, religion, national origin, age, sexual orientation, disability, veteran status, genetic data, or other legally protected status.