CELEBRATE YOUR PERSONALITY AND TEAM SPIRIT.
GROW THROUGH YOUR CHOICES.
MAKE YOUR MARK.
North Highland has a mantra: Unleash Potential Together. For our clients, it means we challenge thinking and build capabilities, so that after each engagement, they are left stronger and inspired to do more. With our colleagues, it means fostering an environment where bringing, shaping, growing and sharing ideas isn’t just encouraged—it’s expected. And within our communities, it means we give of our skills, time and passion to make them more prosperous.
*This Data Analyst role is more DBA focused.
As a Data Analyst on our SEO (search engine optimization) team, you will leverage your deep experience in data analysis and data mining to drive significant organic search traffic and user engagement growth for the Apartments.com Network of rental brands including Apartments.com, ApartmentFinder.com, ApartmentHomeLiving.com, Apartamentos.com, WestsideRentals.com, ForRent.com, After55.com, ForRentUniversity.com, and CorporateHousing.com.
You’ll be joining a best-in-class team that has relentlessly high standards, is never satisfied with the status quo, and thrives in a fast-paced, dynamic environment. Our industry-leading SEO team is the driving force for our business and has exceeded our performance goals each year.
Our success is dependent on our ability optimize our Apartments.com Network sites to beat the competition and earn the most qualified traffic from search engines like Google and Bing. Google is taking an AI-first approach (artificial intelligence) company-wide, including their search algorithms, and we need to raise our bar to continue our levels of unprecedented growth and exceed our future SEO goals.
We are counting on you to bring a genuine curiosity about how consumers search for information, and pair that with a strong technical aptitude and ability to analyze large datasets, uncover trends and insights, then turn those findings into actionable recommendations.
Make a significant impact in the first 90 days
Create a comprehensive data model and schema of our wide range of internal and external data sources, develop a roadmap to integrate each provider’s data into a consolidated data warehouse, then begin the process of connecting to each provider’s API or data feed and creating automated jobs to import the data at the appropriate interval. This will include a range of tools including Botify (site crawler), STAT Search Analytics (keyword rankings), Ahrefs (link data), SEMrush (competitive data), and several other providers.
Develop dashboards and/or visualizations of the organic search performance for our network of sites, and write scripts to monitor key metrics to spot issues, uncover significant improvements, and capture high level insights on KPIs, goals and objectives (ex. using traffic data from Google Analytics, plus other tools and metrics).
Build our organization’s data analysis capabilities
You will collaborate cross-functionally across internal teams (marketing, product, technology, research, etc.) to evaluate SEO opportunities that deliver business goals via data analysis and machine learning. Develop and promote a data driven approach by proactively identifying new potential analysis projects and highlight key opportunities to drive our organization forward.
Share results of your analyses with our team members and across other relevant departments and teams. This includes the conclusions you are drawing to derive meaning from the data, and what business actions you think should be taken as a result of the analysis, plus any learnings from your analysis for how we can improve the collection and upkeep of our datasets.
Take the time to have your data models and analysis reviewed by other team members, coordinate across departments and with our analytics providers to establish best practices and adhere to common naming conversions, and work through your plans with others to troubleshoot potential issues upfront.
You will act as a role model throughout our team, but also our organization by maintaining the highest professional standards, promoting data governance, data management, creative thinking and pushing us to always be our best.
Skills and Qualifications
North Highland is a global management consulting firm known for helping clients solve their most complex challenges related to customer experience, performance improvement, technology and digital, and transformation. We add value and support our clients across the full spectrum of consulting, from strategy through delivery. We bring the big ideas, then we make them real. North Highland is an employee-owned firm, headquartered in Atlanta, GA, with more than 3,000 consultants worldwide and 60+ offices around the globe. The firm is a member of Cordence Worldwide (www.cordenceworldwide.com), a global management consulting alliance. For more information, visit northhighland.com and connect with us on LinkedIn, Twitter and Facebook.
North Highland is an Equal Employment Opportunity (EEO) employer and welcomes all qualified applicants. Applicants will receive fair and impartial consideration without regard to race, sex, religion, national origin, age, sexual orientation, disability, veteran status, genetic data, or other legally protected status.